Potocco Outdoor
Potocco Outdoor Furniture

A history Of Excellence

Founded in 1919 by Domenico Potocco in Manzano (UD), as a small artisan workshop for the production of chairs, Potocco has evolved over the years into a large industrial reality, specialized in the production of home and contract furnishings, suitable for both indoor and outdoor environments.

A history of excellence that covers the entire 20th century, along a trail of growth which, from our participation to the first Salone del Mobile trade fair as a founding partner, has led Potocco to collaborate with important international design firms and achieve for itself an important role in the Made in Italy story of excellence.

Potocco Outdoor Furniture

The fifth generation of the family

Today, led by Antonino Potocco, assisted in his role by his daughters Alice and Marianna, the fifth generation of the family, the company is present all over the world thanks to a solid and vast network of distributors and the opening of the Potocco USA and Potocco Asia-Pacific divisions.

The face of a company is the face of the people who work here. Potocco has always invested in its human capital and relations, promoting them as necessary assets for the growth process of the company itself.

The individual is the fundamental element that guarantees quality and control over the entire production chain. From our internal resources, guardians of the artisan know-how that characterizes the company, to our external collaborators, the human component ensures the attainment of the great achievements by the company over a century of history.

Potocco Family

Tailored Industry Is The Soul

The expertise gained in a century of activity, cutting-edge technological processes, and the pursuit of quality, define the design that distinguishes Potocco. Extremely careful attention to detail, typical of artisan tradition, is manifested in the processing of various materials and in the weave produced by hand in cane and nautical synthetic and raw nautical ropes and ribbons, both raw and synthetic, which contributes to the creation of unique proposals with a taste that is always new and fresh. The company production includes types of products able to live both inside and outside the domestic environment, declined in collections ranging from the living room to the dining room: chairs, armchairs, sofas and chaise longue, stools, tables, coffee tables, cabinets, and consoles are entirely produced in our facility in Manzano, guaranteeing their Made in Italy quality.

Potocco Factory in Italy
Potocco Handcrafting

Bespoke Is Our State The Mind

Professionality, process innovation, and tailoring are the special features that allow Potocco to meet the needs of a constantly changing international market.

The company’s strong points have always been its great ability to tailor its ranges for the customer. Thanks to its production entirely managed in–house and its ability to work with materials, Potocco is able to produce each proposal with customized solutions to specific requirements.

A service to which the company dedicates extreme care in every phase, starting from the preliminary sketches of the project, thanks to the close collaboration with the designers, up to the post-sales assistance, in a daily work that has as its final objective the satisfaction of the customers and the achievement of the maximum quality.

Potocco Italian Luxury Furniture
Potocco Production
Potocco italian made

Uncompromising Over Quality Is The Mission

The expertise gained in a century of activity, cutting-edge technological processes, and the pursuit of quality, define the design that distinguishes Potocco. Extremely careful attention to detail, typical of artisan tradition, is manifested in the processing of various materials and in the weave produced by hand in cane and nautical synthetic and raw nautical ropes and ribbons, both raw and synthetic, which contributes to the creation of unique proposals with a taste that is always new and fresh. The company production includes types of products able to live both inside and outside the domestic environment, declined in collections ranging from the living room to the dining room: chairs, armchairs, sofas and chaise longue, stools, tables, coffee tables, cabinets, and consoles are entirely produced in our facility in Manzano, guaranteeing their Made in Italy quality.

Potocco Outdoor in Dubai

Rich Parterre Of Designers

Potocco’s in&out collections are the result of the collaboration with a rich parterre of designers that is getting richer by the year. Italian and international designers, who are the interpreters of the company's style, pay tribute to its roots, transforming them, from time to time, with a new and current approach, and giving life to an eclectic collection, articulated, but always representative of Potocco’s unequivocal style. Through the projects of designers such as Bernhardt & Vella, Hannes Wettstein’s Studio, Toan Nguyen, Mario Ferrarini, David Lopez Quincoces, Chiara Andreatti, Gabriele and Oscar Buratti, and many others, the company continues its path of excellence, aiming at the definition of new living landscapes for a comfort made especially for man-kind.

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Potocco

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